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heyguido
MMD
Joined: 31 Aug 2011
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Location: RDU, the Geek Capitol of the South
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 Posted: Thu May 02, 2013 11:57 am Post subject: Badvertising |
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And this is why we discourage clients from appearing in their own ads....
http://youtu.be/1gYE5TyijxE
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Don Brookshire
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markt
Been Here Awhile
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| Posted: Thu May 02, 2013 12:29 pm Post subject: |
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I.......................Whhhhhhathfffffff......?
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todd ellis
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| Posted: Thu May 02, 2013 12:43 pm Post subject: |
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you had me at reverse.
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Kristin Lennox
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Joined: 30 Apr 2011
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| Posted: Thu May 02, 2013 1:00 pm Post subject: |
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I never knew "reverse" rhymed with "service".
But apparently it does.
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Diane Maggipinto
Spreading Snark Worldwide
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| Posted: Thu May 02, 2013 2:34 pm Post subject: |
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honest to pedro, that is MONEY !!!!!!!!!!!!!!!!!!!!!! love.
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Lee Gordon
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| Posted: Thu May 02, 2013 3:37 pm Post subject: |
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What a piece of shift.
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Bailey
4 Large
Joined: 04 Jun 2005
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Location: Lake San Marcos... north of Connie, northwest of the Best.
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| Posted: Thu May 02, 2013 6:04 pm Post subject: |
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That could be the next song (earworm) stuck in your head.
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Lance Blair
M&M
Joined: 03 Jun 2007
Posts: 2281
Location: Atlanta
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| Posted: Thu May 02, 2013 7:26 pm Post subject: |
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Okay, it's all cheesy and actually made by some slick ironic hipster dudes, but I love it for this:
It emphasizes my service.
For all the cheese, I get the impression that this dude works hard and provides value for the money.
Those blogging/spreading the viral joy are all over this. I just placed a bet with my bookie for 100m YT hits by the end of the month.
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vkuehn
DC
Joined: 24 Apr 2013
Posts: 688
Location: Vernon now calls Wisconsin home
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| Posted: Thu May 02, 2013 7:48 pm Post subject: |
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In an over-the-top ad, sometimes there is some local color or a back-story we don't know about. I think of the automobile dealer advertising of 40 years ago as a good example. Macho, colorful, ego-driven guys came up with images and slogans that could leave you with arched eye-brows if you were new in town. When you asked a local: "What's up with that?" you may get the history behind the slogan, or the personality quirks of the guy (back then car dealers were ALWAYS guys!) doing the puzzling ad.
After my broadcasting years I worked for one of those guys.... I ran his big honkin' computer and got to know him and the family well. There are some interesting stories to tell that I only share of Friday nights in a dark tavern among people I think will never reveal where they heard the story.
Maybe the transmission guy is my dealer's stepson? |
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Mike Harrison
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Location: Equidistant from New York City and Philadelphia, along the NJ Shore
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| Posted: Fri May 03, 2013 5:04 am Post subject: |
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| Kristin Lennox wrote: | I never knew "reverse" rhymed with "service".
But apparently it does. |
In the creative world, it's known as 'poetic license.' Yeah... I know. 
But, in a world where a national spot (I heard it on NYC radio) for a well-known brand a number of years ago in which the VO talent pronounced 'percolate' as perk-yoo-late, anything is possible.
Actually, this could be a good thread. Here's more Badvertising.
Going back to local ads, while I was Production DIrector about 10 years ago, the copywriter brought me a spot one day for a just-opened local business. The first sentence read: "Finally, {insert local town name} has a little class."
Somewhere, I guess, insulting your potential customers right off the bat is a good way to introduce oneself to the community.
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Mike
Male Voice Over Talent
I have taken leave of my sensors.
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Philip Banks
Je Ne Sais Quoi
Joined: 20 Jun 2005
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Location: Portgordon, Scotland
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Bruce
Boardmeister
Joined: 06 Jun 2005
Posts: 7978
Location: Portland, OR
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| Posted: Fri May 03, 2013 6:53 am Post subject: |
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In a city as huge and diverse as LA I'm sure the commercial works to bring in quite a few customers.
Me? Nuh uh.
B
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Diane Maggipinto
Spreading Snark Worldwide
Joined: 03 Mar 2006
Posts: 6679
Location: saul lay seetee youtee
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| Posted: Fri May 03, 2013 8:42 am Post subject: |
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it's got a genuine hispanic flavor, that's fo sho.
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Kristin Lennox
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Joined: 30 Apr 2011
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| Posted: Fri May 03, 2013 8:46 am Post subject: |
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I do remember watching a show the filmmakers (Rhett and Link) had -- Commercial Kings. It was pretty fun to watch them come up with the ideas for these local commercials, then bring them to life...
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Always look on the bright side of life.
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Lee Gordon
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Joined: 25 Jul 2008
Posts: 6864
Location: West Hartford, CT
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| Posted: Fri May 03, 2013 10:33 am Post subject: |
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| Diane Maggipinto wrote: | | a genuine hispanic flavor |
Which is a good trick, since the dude's videos have Arabic graphics. 
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Lee Gordon, O.A.V.
Voice President of the United States
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