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They don't give you a chance

 
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Mike Harrison
M&M


Joined: 03 Nov 2007
Posts: 2029
Location: Equidistant from New York City and Philadelphia, along the NJ Shore

PostPosted: Sun Jan 19, 2014 9:16 pm    Post subject: They don't give you a chance Reply with quote

Ahh, frustration. When a prospect asks for quote, and you reply, specifically inviting them to respond again over any concerns (such as the rate)... but they never respond again, thereby eliminating any chance of negotiation.

Or is there something that can be done?
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Mike
Male Voice Over Talent
I have taken leave of my sensors.

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Frank F
Fat, Old, and Sassy


Joined: 10 Nov 2004
Posts: 4421
Location: Park City, Utah

PostPosted: Sun Jan 19, 2014 11:25 pm    Post subject: Reply with quote

Asking questions BEFORE you provide a quote is a great to resolve this issue. Fishing works both ways, sometimes the fisherman catches the fish and other times the fish catches the fisherman.

When a quote is requested ASK what their budget is for the project?
You will find out if they are fishing or the fish.
Ask what their timeline is for the project? And further where or how it will be used (broadcast, industrial, one time shot, etc.)?
Become the fish who hooks the fisherman.

Frank F
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Philip Banks
Je Ne Sais Quoi


Joined: 20 Jun 2005
Posts: 11074
Location: Portgordon, Scotland

PostPosted: Mon Jan 20, 2014 12:33 am    Post subject: Reply with quote

Do what the budget (low cost) airlines do in these circumstances.

Fee for Voice = $10.99

That will get you the gig. Final invoice will be for $10.99 plus
Studio time
Priority scheduling
Editing fee
Delivery fee
Admin fee
Credit charge

Serious point. You can't negotiate when someone is buying a price, you can when someone is looking to buy your voice.
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Lance Blair
M&M


Joined: 03 Jun 2007
Posts: 2281
Location: Atlanta

PostPosted: Mon Jan 20, 2014 7:54 pm    Post subject: Reply with quote

Whenever they don't write back, no matter what the circumstances are, I just move on because it's proof that they are just bean-counters. If they can't be bothered to write a mere "Thank you, but we'll pass." Then they're not interested in building relationships, and media production is all about building the trust that comes from building relationships.

I agree with Frank that the right questions before quoting prices can save face for all concerned. I also agree with Philip that some are looking for the budget price and not the best performance.
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and now, http://lanceblairvo.com the blog is there now too!
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Mike Harrison
M&M


Joined: 03 Nov 2007
Posts: 2029
Location: Equidistant from New York City and Philadelphia, along the NJ Shore

PostPosted: Tue Jan 21, 2014 6:05 am    Post subject: Reply with quote

Frank: Great thoughts; thank you! As it has happened several times, though, I have asked what the budget was only to have the prospect throw a wrench into the works by taking the role the fisherman: "I don't know. I was hoping you could guide me in that area."

Philip: Thanks... point well taken.

Lance: I've thought the same thing when the prospect didn't even acknowledge receipt of my reply. Thanks!

On several occasions, when asked why my rate for a corporate marketing piece was what it was, I've had positive outcomes by saying, "This video will be a tool that your company can use over and over, for months or even years, as long as the contents don't change, to help close sales. The cost of my services will be easily recouped by the first sale."
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Mike
Male Voice Over Talent
I have taken leave of my sensors.

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Frank F
Fat, Old, and Sassy


Joined: 10 Nov 2004
Posts: 4421
Location: Park City, Utah

PostPosted: Tue Jan 21, 2014 9:59 am    Post subject: Reply with quote

Quote:
Mike posts: "...takes the role the fisherman: "I don't know. I was hoping you could guide me in that area."


The client is "trolling"; hoping to snag a deal (fish) along the way. That is when the client try's to take control again and make you the fish. Become the fisherman by stating the obvious: "My rate for this type of project begins at $XXX.XX" With that the former fisherman has lost control and knows you are a professional.

Although you do not have the "fish" hooked yet; you will know that he sees the "bait". the usual response is: "I don't know if we can afford that... I will check back with you when I know more..." Meaning, they think you are priced too high or they think they can get the project finished for less money.

In this case you have the option to say: "there are three ways which your project can be created -- perfectly, cheaply, or fast - my rates will reflect your choice; choose one".

Frank F
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Bill Campbell
DC


Joined: 09 Mar 2007
Posts: 621

PostPosted: Tue Jan 21, 2014 7:58 pm    Post subject: Reply with quote

Or, you could have a well thought out rate sheet, and stick to it.

Be realistic, know what your talent is worth. Your voice is a product. Your timbre, inflection, diction, energy, warmth. It can't be duplicated.

I've been in a position to hire very expensive talent on several occasions.
John O'Hurley for example. You want him, you pay his price. Period.

Know your worth. Quote your fee. Move along.
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Lee Gordon
A Zillion


Joined: 25 Jul 2008
Posts: 6864
Location: West Hartford, CT

PostPosted: Tue Jan 21, 2014 9:03 pm    Post subject: Re: They don't give you a chance Reply with quote

Mike Harrison wrote:
... but they never respond again,


Your Money or Your Life

Maybe they haven't responded yet because they're thinking it over. Rolls Eyes
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Lee Gordon, O.A.V.
Voice President of the United States
www.leegordonproductions.com
Twitter: @LeeGordonVoice
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Mike Harrison
M&M


Joined: 03 Nov 2007
Posts: 2029
Location: Equidistant from New York City and Philadelphia, along the NJ Shore

PostPosted: Wed Jan 22, 2014 8:15 pm    Post subject: Reply with quote

I too, Lee, am still optimistic for just that reason.

And, I didn't click the link, but I surmise it is the famous Jack Benny routine. A nice touch!
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Mike
Male Voice Over Talent
I have taken leave of my sensors.

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Mike Harrison
M&M


Joined: 03 Nov 2007
Posts: 2029
Location: Equidistant from New York City and Philadelphia, along the NJ Shore

PostPosted: Mon Jan 27, 2014 12:34 pm    Post subject: Re: They don't give you a chance Reply with quote

Lee Gordon wrote:
Mike Harrison wrote:
... but they never respond again,

Maybe they haven't responded yet because they're thinking it over. Rolls Eyes

...and the Amana Radar Range with TouchControl goes to Lee Gordon!

A prospect I thought had moved on has now at least thanked me, saying they'll be in touch.

Thanks to Lee, Bill, Frank, Lance and Philip.
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Mike
Male Voice Over Talent
I have taken leave of my sensors.

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