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Mike Harrison M&M
Joined: 03 Nov 2007 Posts: 2029 Location: Equidistant from New York City and Philadelphia, along the NJ Shore
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Posted: Sat Jun 15, 2019 11:47 am Post subject: How low do we go? |
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The birth of explainer videos several years ago caused many of us to adjust our rates to accommodate the shorter length. Early on, explainers were typically no longer than 90 seconds; some going to 2:00 or slightly beyond.
But now it seems that there are requests for reads no longer than 60 seconds.
How low do we go? I'd like to accommodate my clients' needs but, at the same time, be fair to myself and not be a low-baller.
This bewilders me greatly. I'd sure appreciate any help. Thanks. _________________ Mike
Male Voice Over Talent
I have taken leave of my sensors.
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Lee Gordon A Zillion
Joined: 25 Jul 2008 Posts: 6848 Location: West Hartford, CT
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Posted: Sat Jun 15, 2019 11:52 am Post subject: |
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They can call it what they want, but I charge the same for an explainer as I do for any other industrial narration. _________________ Lee Gordon, O.A.V.
Voice President of the United States
www.leegordonproductions.com
Twitter: @LeeGordonVoice
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Bruce Boardmeister
Joined: 06 Jun 2005 Posts: 7941 Location: Portland, OR
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Posted: Sat Jun 15, 2019 11:55 am Post subject: |
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I guess it's up to each VO to find a price. I know many in our industry who charge $300 to $450 just to "crack open" a mic no matter how long the read.
If they want several short videos that's where the negotiation magic begins.
B _________________ VO-BB Member #31 Enlisted June, 2005
I'm not a Zoo, but over the years I've played one on radio/TV. . |
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