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Voice Overism – The easy way to riches …sort of…..

 
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Philip Banks
Je Ne Sais Quoi


Joined: 20 Jun 2005
Posts: 11075
Location: Portgordon, Scotland

PostPosted: Thu Jun 18, 2009 1:40 am    Post subject: Voice Overism – The easy way to riches …sort of….. Reply with quote

On Thursday 14th May 2008 I spent the morning flying over the county of Morayshire on the north east coast of Scotland in a Cessna C172, very nice it was too! I got home at around 2pm and took Jazz my two year old Border Collie for a walk along the beach at Portgordon, the place I have called home for about 6 years. Following a light lunch I then spent a few hours in my Wee Huttie which was the name given to my voice over booth by a friend’s 8 year old twin daughters Chloe and Charlotte. The time spent working earned me a 4 figure sum for reading out loud.

Before shutting up shop I checked my emails. Victoria wrote and told me that a commercial I voiced about a year ago was going to be used once more by the client and she gave me a purchase order number so I could invoice the company and get paid. The aeroplane is parked at RAF Kinloss and I get my tea and coffee at no cost so my day was very much in the spirit of Dire Straits – Money for nothing and my drinks for free.

Talk to any Voice Overist in the UK and the USA and you’ll discover that every day for them is very similar to my Thursday. WHO SHOUTED “NO”? WHO SWORE? It’s true I tell you, I am SO being honest about ……………

Deep breath, here goes. Out of 100 people who set out on the road to Voice Over heaven, 95 will not make a cent let alone make a profit. If as a Voice Overist you are earning $50,000 per year you are doing extremely well and if like the book promises “Y’all kin make millions with your voice” you are one of no more than a dozen people. Why on earth are you bothering? Why would anyone bother? I don’t know but if you want to make a living as a Voice Overist you better be sure you know.

If being a VO was a criminal offence in the USA Philip Banks could not get arrested. Agents in LA, New York and Chicago on hearing my name would shrug their shoulders and say “Who?” Quite rightly so. As recently as last Sunday my voice was being broadcast on TV across the USA …………..No one cares. Why would they?

The first major date in US President Obama’s diary was a speech at the world economic forum in Davos. The voice promoting the TV coverage? The voice doing the show intro. A fat bald bloke in Portgordon, Morayshire, Scotland. Perhaps if you stand close to me some of my greatness will rub off, try it.

Here in the UK there are a number of VOs with ISDN home studios who spend all day every day doing sessions for local radio commercial producers. Each session takes around 15 minutes and pays roughly $30. Without breaking a sweat $100,000 pa is easily achieved but like the numbers I stated earlier some don’t do as well, most don’t do as well. I know one man who signed with the same London agent as me, set up his ISDN home studio and in 12 months earned $200. Why on earth are you bothering? Why would anyone bother? I don’t know but if you want to make a living as a Voice Overist you better be sure you know.

In the USA there appears to be the audition culture, everything requires an audition, even jobs without the real reward for getting through to win first prize.
Daniel Radcliffe auditioned for Harry Potter, he’s now worth around $40,000,000, that was worth his time and effort. Yesterday I was asked to audition for a job paying $25 per finished minute. The person who requested the audition said “well that’s the way the market is going” – It’s only going that way because you’re allowing it to go that way me old matey. Be polite when responding to an audition request for a dud job. All you have to say is, thanks for the opportunity but the fee is no where near enough to make it worth my time.

As far as I can tell there are two ways of doing VO work and making it pay. You pile it high and sell it cheap or like a Rolls Royce dealer you only sell a few cars a year but boy is it worth it. The trouble is that using either approach you’ll discover that there simply isn’t enough work for everyone. Subscribing to the so-called “pay to play” sites will not solve the problem, getting an agent in every city will not solve the problem, marketing yourself internationally won’t solve the problem, networking, blogging, Twittering, Facebooking and kidnapping the children of a major TV network executive won’t solve the problem. All these things will give you a radar image but be sure that people, people with work for you, see you as someone with something to say not someone with something to sell – No one likes being networked so don’t do it. All you have to do is be you. Do it for no other reason than it’s easier!

Out there in the big wide world of VO you’ll hear people say that it is REALLY competitive. If you are selling a voice, that’s true but if you’re selling you and your voice you have no competition. In the VO market there is one Philip Banks and I get all his work.

If you say “I am a VO” all you have to do is get the market to agree with you. It’s not easy to get that agreement but well worth the effort.
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Lizden
A Zillion


Joined: 04 Dec 2006
Posts: 8864
Location: The dark recesses of my mind

PostPosted: Thu Jun 18, 2009 2:16 am    Post subject: Reply with quote

Love this piece! Laugh
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Liz de Nesnera O.A.V. ~ Livin' The VO Dream!
English/French Bilingual VO w/ ISDN
HireLiz.com / liz@hireliz.com
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voicy1stef
The Gates of Troy


Joined: 25 Sep 2007
Posts: 1799
Location: Lovely Hertfordshire, England

PostPosted: Thu Jun 18, 2009 5:04 am    Post subject: Reply with quote

"Amen" to the last two paragraphs! Thank you Philip! Kiss
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Intuit and do it!

British-American voice artist based in England for the past umpteen years. I say, has it really been that long!

http://www.stefsvoice4u.co.uk
Podcast: Positive Affirmations and Audio Stories, on iTunes, Spotify etc.
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paddyo
CM


Joined: 12 Jul 2006
Posts: 975
Location: New York City

PostPosted: Thu Jun 18, 2009 8:19 am    Post subject: Reply with quote

Thanks Banksey. I always love and appreciate what you bring to the table.

Paddyo
www.thepatrickoconnor.com
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Proud member of F.U.F.F.
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Mike Harrison
M&M


Joined: 03 Nov 2007
Posts: 2029
Location: Equidistant from New York City and Philadelphia, along the NJ Shore

PostPosted: Thu Jun 18, 2009 9:39 am    Post subject: Reply with quote

How refreshing it is to read reality.

I haven't done one 100th of the networking many people suggest should be done. And I've always been reluctant to Facebook, Twitter and all else simply because it would be too easy for me to get wrapped up in that at the expense of the more important tasks.

Thanks, Philip, for the view sans the rose-colored glasses.
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Mike
Male Voice Over Talent
I have taken leave of my sensors.

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bobsouer
Frequent Flyer


Joined: 15 Jul 2006
Posts: 9883
Location: Pittsburgh, PA

PostPosted: Thu Jun 18, 2009 11:37 am    Post subject: Reply with quote

Philip,

I always appreciate your candor and thought-provoking posts.
_________________
Be well,
Bob Souer (just think of lemons)
The second nicest guy in voiceover.
+1-724-613-2749
Source Connect, phone patch, pony express
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Lee Gordon
A Zillion


Joined: 25 Jul 2008
Posts: 6864
Location: West Hartford, CT

PostPosted: Thu Jun 18, 2009 12:01 pm    Post subject: Re: Voice Overism – The easy way to riches …sort of….. Reply with quote

Philip Banks wrote:
As far as I can tell there are two ways of doing VO work and making it pay. You pile it high and sell it cheap or like a Rolls Royce dealer you only sell a few cars a year but boy is it worth it.


I'd love to take that Rolls Royce dealer approach. Unfortunately, my supply chain contains no Rollers or Bentleys. On the other hand, I'm not exactly purveying Reliant Robins either (at least I hope I'm not). I like to think of myself like, maybe, a Dodge -- reliable, nothing fancy, and priced accordingly. Confused
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Lee Gordon, O.A.V.
Voice President of the United States
www.leegordonproductions.com
Twitter: @LeeGordonVoice
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Frank F
Fat, Old, and Sassy


Joined: 10 Nov 2004
Posts: 4421
Location: Park City, Utah

PostPosted: Thu Jun 18, 2009 12:02 pm    Post subject: Reply with quote

Well stated. Thank you once again for a dose of reality - uh - Phillip who?

Toodles

F2
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Be thankful for the bad things in life. They opened your eyes to the good things you weren't paying attention to before. email: thevoice@usa.com
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JBarrett
M&M


Joined: 19 Feb 2007
Posts: 2043
Location: Las Vegas, NV

PostPosted: Thu Jun 18, 2009 12:10 pm    Post subject: Reply with quote

Great advice, and so precise. Thanks, Philip!
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Justin S. Barrett
http://www.justinsbarrett.com/
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