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Corporate Industrials/Narration

 
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Glenn Moore
Been Here Awhile


Joined: 24 Jan 2005
Posts: 240

PostPosted: Thu Sep 14, 2006 11:23 am    Post subject: Corporate Industrials/Narration Reply with quote

Question......What percentage of your work is with corporate industrials and narration? Do you solicit the work or do you get it through agents, ad agencies and/or recording studios?
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Edo
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PostPosted: Thu Sep 14, 2006 11:31 am    Post subject: Reply with quote

About 20 percent of what I do falls in that category. I get those jobs from voice-agencies, events consultants and from word of mouth. I realize this adds nothing to your question, since I'm on the other side of the Atlantic, but still... Wink

Regards from The Netherlands,


Edo
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ConnieTerwilliger
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Joined: 07 Dec 2004
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Location: San Diego - serving the world

PostPosted: Thu Sep 14, 2006 11:49 am    Post subject: Reply with quote

Think about who actually produces the corporate presentations...

Get your stuff in the hands of Production Companies and direct to the in-house Communications/Multimedia/Training/Video Department.

Get your website up in the searches.

Get an agent who gets the calls from the people who are producing this kind of stuff.

While Ad Agencies are doing a little bit of non-broadcast stuff, most are not doing much of the internal communications presentations.

And Audio Studios usually don't have a say in who comes into the studio. The client usually selects the talent. That's not to say it isn't good to get your demos to the Audio Studios, but they are not your best avenue.
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Rognog
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Joined: 20 Apr 2006
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Location: New Jersey

PostPosted: Thu Sep 14, 2006 1:57 pm    Post subject: Reply with quote

Almost 100% of the gigs I get are training & educational VO's. I'd love to do more commercials, but they don't seem to come my way too often. I guess not everyone can sell toilet paper...
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Bruce
Boardmeister


Joined: 06 Jun 2005
Posts: 7927
Location: Portland, OR

PostPosted: Thu Sep 14, 2006 3:14 pm    Post subject: Reply with quote

I'll guess about 50% is not commercials...narrations and the like.

B
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bobsouer
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Joined: 15 Jul 2006
Posts: 9882
Location: Pittsburgh, PA

PostPosted: Thu Sep 14, 2006 3:35 pm    Post subject: Reply with quote

Glenn,

About 90% of my work is not commecials. This breaks down as:

Industrials and other non-broadcast training narrations (e-learning sites, etc.) = 40%

Narrations for broadcast (documentaries, television programs, long-form and short-form ministry programs) = 35%

Station imaging (dry-voice) = 15%

Commercials, PSAs, Promos, etc. = 10%
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Dave
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Joined: 11 Nov 2004
Posts: 727
Location: Houston, Texas

PostPosted: Thu Sep 14, 2006 8:01 pm    Post subject: Reply with quote

Glenn,

The thing we all have in common is...well...we're all in the same business...but we all have a slightly different customer mix.

For me, its always been about 85% corporate/industrial...and 15% commercial. Not that I planned it that way. I left a morning drive radio career after 15 years on-air to freelance and that's the work I seem to attract. No glamour or spotlight anymore...but as long as the scripts keep coming I don't have a complaint...its good to have a niche!

Plain vanilla Dave
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