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Bruce Boardmeister

Joined: 06 Jun 2005 Posts: 7977 Location: Portland, OR
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Posted: Tue Mar 21, 2017 3:22 pm Post subject: Fear not the robot |
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Every once in a while I see a little panic in our community about computers taking over our line of work. Sure, they can program a machine to sound just like so and so once they have programmed every sound into it, but one thing that takes just too much effort (time = $) is programming the inflections and meanings behind brand new copy. You want someone who can who can receive ten seconds of direction and then make the copy live. I fear not the robot, at least for quality work.
My favorite example of something computers can't figure out on their own:
Quote: | This from Leo Rosten's book "The Joys of Yiddish": (The questioner as asking whether he/she should attend a concert being given by a niece. The meaning of the same sentence changes completely, depending on where the speaker places the emphasis:)
I should buy two tickets for her concert?--meaning:, "After what she did to me?"
I should buy two tickets for her concert?--meaning: "What, you're giving me a lesson in ethics?"
I should buy two tickets for her concert?--meaning: I wouldn't go even if she were giving out free passes!
I should buy two tickets for her concert?--meaning: I'm having enough trouble deciding whether it's worth one.
I should buy two tickets for her concert?--She should be giving out free passes, or the hall will be empty.
I should buy two tickets for her concert?--Did she buy tickets to our daughter's recital?
I should buy two tickets for her concert?--You mean, they call what she does a "concert"? |
B _________________ VO-BB Member #31 Enlisted June, 2005
I'm not a Zoo, but over the years I've played one on radio/TV. . |
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ConnieTerwilliger Triple G

Joined: 07 Dec 2004 Posts: 3381 Location: San Diego - serving the world
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todd ellis A Zillion

Joined: 02 Jan 2007 Posts: 10529 Location: little egypt
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Posted: Wed Mar 22, 2017 5:29 am Post subject: |
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I love this very muchly ... _________________ "i know philip banks": todd ellis
who's/on/1st?
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Lee Gordon A Zillion

Joined: 25 Jul 2008 Posts: 6864 Location: West Hartford, CT
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Posted: Wed Mar 22, 2017 9:27 am Post subject: |
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I LOVE this very muchly ... _________________ Lee Gordon, O.A.V.
Voice President of the United States
www.leegordonproductions.com
Twitter: @LeeGordonVoice
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ballenberg Lucky 700
Joined: 10 Nov 2004 Posts: 793 Location: United States
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Posted: Fri Mar 24, 2017 7:13 am Post subject: |
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Yes, Bruce...so funny and so true. We're in a business of not just words, but syllables! |
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Deirdre Czarina Emeritus

Joined: 10 Nov 2004 Posts: 13023 Location: Camp Cooper
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Posted: Fri Mar 24, 2017 10:05 am Post subject: |
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I love THIS very muchly dot dot dot _________________ DBCooperVO.com
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Bailey 4 Large

Joined: 04 Jun 2005 Posts: 4336 Location: Lake San Marcos... north of Connie, northwest of the Best.
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Posted: Fri Mar 24, 2017 11:22 am Post subject: |
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Deirdre wrote: | I love THIS very muchly dot dot dot |
Pardon? _________________ "Bailey"
a.k.a. Jim Sutton
Retired... Every day is Saturday, except Sunday.
VO-BB Member #00044 .gif" alt="W00T" border="0" />
AOVA Graduate 02/2004 ;
"Be a Voice, not an Echo." |
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Deirdre Czarina Emeritus

Joined: 10 Nov 2004 Posts: 13023 Location: Camp Cooper
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Posted: Fri Mar 24, 2017 11:56 am Post subject: |
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Just trying to continue the pattern established before C-c-c-combo Breaker Ballenburg weighed in. _________________ DBCooperVO.com
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Ed Fisher DC

Joined: 05 Sep 2012 Posts: 605 Location: East Coast, U.S.A.
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Posted: Fri Mar 24, 2017 12:24 pm Post subject: |
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Bruce wrote: | Every once in a while I see a little panic in our community about computers taking over our line of work. Sure, they can program a machine to sound just like so and so once they have programmed every sound into it, but one thing that takes just too much effort (time = $) is programming the inflections and meanings behind brand new copy. |
Along these lines...
Google Home is experimenting with audio commercials.
Now that the public has become accustomed to piss-poor video...
(e.g. Youtube, Home video on TV, Reality shows, etc.)
Could mechanical audio voices doing commercials be far behind?
Let us hope not.
http://www.businessinsider.com/google-home-plays-ad-for-beauty-and-the-beast-movie-2017-3 _________________ "I reserve the right to be completely wrong." |
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Yonie CM

Joined: 31 Aug 2011 Posts: 906
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Posted: Fri Mar 24, 2017 3:55 pm Post subject: |
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I love this VERY muchly.
Picking up the thread again! |
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Bruce Boardmeister

Joined: 06 Jun 2005 Posts: 7977 Location: Portland, OR
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Posted: Fri Mar 24, 2017 5:08 pm Post subject: |
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I love this very MULCHY...
(with extra organic material)
B _________________ VO-BB Member #31 Enlisted June, 2005
I'm not a Zoo, but over the years I've played one on radio/TV. . |
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