VO-BB - 20 YEARS OLD!

Philip Banks

The 4 word demo!

Me and Rich (the studio whizz/creative) will make literally several cents over the coming years!

AWESOME

https://www.youtube.com/watch?v=05gAwTRFXbI

Bruce · Posted: Thu Oct 24, 2019 4:30 am Post subject:

Short demo, short response: Brill.

B
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VO-BB Member #31 Enlisted June, 2005

I'm not a Zoo, but over the years I've played one on radio/TV. .

Jack Daniel · Cinquecento Joined: 23 Jun 2016 Posts: 585 Location: SoCal

It's 6am, yet I laughed aloud.
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Jack Daniel
Narrator / Man About Town

todd ellis · Posted: Thu Oct 24, 2019 6:40 am Post subject:

little do they know, it started out as 283 words of copy until the director, engineer, consultant and 6 members of the client's creative team batted it around the control room for an hour and a half while philip ate a sandwich.
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"i know philip banks": todd ellis
who's/on/1st?

Philip Banks · Posted: Thu Oct 24, 2019 6:47 am Post subject:

"So, what do we think about the name, Volvo?"

Client got a bit precious about it. No idea why.

Bish · Posted: Fri Oct 25, 2019 6:02 am Post subject:

Minimalism at its best.
As Todd said, it probably started life as a five-minute mini-documentary extolling the virtues of Volvo and their track record of Swedish reliability, durability, and safety. But we already know all that from the decades of previous campaigns... so it doesn't need to be said. A lesson for copywriters everywhere.
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Bish a.k.a. Bish
Smoke me a kipper... I'll be back for breakfast.
I will not feed the trolls... I will not feed the trolls... I will not feed the trolls... I will not feed the trolls.