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Annoying or what?

 
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Bruce
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Joined: 06 Jun 2005
Posts: 7977
Location: Portland, OR

PostPosted: Mon May 19, 2008 1:44 pm    Post subject: Annoying or what? Reply with quote

If you've been in this business for a while, do you find it annoying when producers give you line readings before you've even started? How about this...I've got a gentleman who charmed me into working at my lowest possible rate a while back, and he has this habit...no, make that penchant...for reading the entire commercial to me before my first read. He then critiques a phrase or two and then re-reads the commercial all the way through again before I do a second take! He did that for four out of five takes. I don't have the heart to tell this guy off, but I gotta say something. I definitely have to raise my rate with him.

Producers to be, if I may, please give your experienced talent the minimum of direction such as:

-Could you emphasize this word or phrase?

-Try showing a little more emotion...you really admire your father.

-A little peppier please...we're about 2 seconds over.

Now, if I'm being a dunderhead today and can't get it in three or four tries, then please show me what you want. But until then, trust me just a little, eh?

Rant over, and out.

B
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Deirdre
Czarina Emeritus


Joined: 10 Nov 2004
Posts: 13023
Location: Camp Cooper

PostPosted: Mon May 19, 2008 2:00 pm    Post subject: Reply with quote

Oh, boy, I hate that.

I lose the will to live about 4 seconds into the "director"s read.

I had a recent session where the clients gave a line reading every take.
Some of these boneheads are new to advertising, but because they have a few bucks they think they can add a feather to their cap by "directing".

Make it big. Pull it back. Emphasize "the".

It's like letting a kid drive a fire truck.
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Moe Egan
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Joined: 11 Sep 2006
Posts: 4339
Location: Live Free or Die

PostPosted: Mon May 19, 2008 2:04 pm    Post subject: Reply with quote

I've got a few "pre-readers" too Bruce...I always figured they deep down wanted to be actors, or voice actors and this was the only chance they get behind a mic. At least that's my theory, plus it makes the penchant easier to deal with Rolls Eyes But I have had the prima donna agency reps giving line reads....no, make that word by word reads....takes great restraint some days!
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JBarrett
M&M


Joined: 19 Feb 2007
Posts: 2043
Location: Las Vegas, NV

PostPosted: Mon May 19, 2008 2:08 pm    Post subject: Reply with quote

When sending them a "thank you" note for hiring you, toss a PS on the bottom and say, "I found this funny audio clip recently. Thought you might get a kick out of it". The link would be to the Shatner line-reading session... Wink
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louzucaro
The Gates of Troy


Joined: 13 Jul 2006
Posts: 1915
Location: Chicago area

PostPosted: Mon May 19, 2008 2:09 pm    Post subject: Reply with quote

I feel lucky to say I haven't had that happen yet. The few example reads I've been given were pretty brief, and mostly I've gotten exactly the kind of direction you're suggesting.

Whew!

Maybe next time it happens, stop him after a few lines and ask "Do you want to trade places until you're done?"

Wink
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Philip Banks
Je Ne Sais Quoi


Joined: 20 Jun 2005
Posts: 11074
Location: Portgordon, Scotland

PostPosted: Mon May 19, 2008 2:11 pm    Post subject: Reply with quote

I was sat in the voice over booth. Pete the dubbing mixer and Clive the director were in the control room one floor above me. Because we were doing something to picture it would be easy to fit the bits Clive liked and "drop in" for the re-takes. No! It was TAKE - COMMENTS - RETAKE and by retake I mean from top to bottom. No constructive comments or direction from Clive, just chicken-clucking. I lost count of the number of retakes.

"Great, Philip" said Clive eventually "I loved it. Now if we can have just one more please!

In a phone conversation the following day with Pete our dubbing mixer he shared his innermost thoughts.

"When Clive said great and then asked for one more, according to the clock on the edit controller you were silent for 32 seconds and 9 frames then you calmly said ...............Right ......................I honestly thought you were on your way upstairs to punch him".

Producers and directors, we pro voices are able to tell when you don't know what you're doing!

My favourite response to lengthy directors notes and the obligatory "Did you get all that?"

"No. But I'll pretend I did if it'll speed things up". In my career repeat business is the stuff of dreams. Never been able to work out why.
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Don G.
King's Row


Joined: 11 Nov 2004
Posts: 1071
Location: MA

PostPosted: Mon May 19, 2008 2:25 pm    Post subject: Reply with quote

Worse yet is when they give you a line reading and it SUC...er...stinks! They think they hear it in their head the right way, but it comes out of their mouth all wrong. I'll usually do it their way, then give them a "Let me try something here..."

As we've all discovered, sometimes the hardest part of this business is the diplomacy factor.
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Gp
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PostPosted: Mon May 19, 2008 3:30 pm    Post subject: Reply with quote

You can always phrase anything that you can make a statement out of into a question. e.g. I wish you would stop reading the script to me. I find it annoying. into....What do you think it would be like if you just let me take the script and run with it? Would you be willing to give that a try? Something to that effect... Now you've made it his idea....try it out.
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ConnieTerwilliger
Triple G


Joined: 07 Dec 2004
Posts: 3381
Location: San Diego - serving the world

PostPosted: Mon May 19, 2008 3:34 pm    Post subject: Re: Annoying or what? Reply with quote

Bruce wrote:
I've got a gentleman who charmed me into working at my lowest possible rate a while back, and he has this habit...no, make that penchant...for reading the entire commercial to me before my first read. He then critiques a phrase or two and then re-reads the commercial all the way through again before I do a second take! He did that for four out of five takes. I don't have the heart to tell this guy off, but I gotta say something. I definitely have to raise my rate with him.

B


Oh geez - have we talked about THIS before. The one's that pay the least usually end up challenging our GREAT customer service.
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robert jadah
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PostPosted: Mon May 19, 2008 6:17 pm    Post subject: Reply with quote

It's like mosquitos to the fisherman. Or gusts to the juggler.
We persevere.Ten days ago, a production house in France had me voice an intro for an American rock band. The client was in the house.
Take One came back with instructions that I pause between the build-up and the band name. "Like this". In a heavy Gallic accent that sounded like Jacques Clouseau..underwater....on Quaaludes, the client had recorded his take for my guidance.
No prob. Take two.
Minutes later, it comes back with the direction that I strike the venue name harder, like a WWF announcer.
"Like this." Again, the client had recorded his vision.
Done.
Sent.
Much time passes.
Eventually, I receive word that the client wants me to repeat Take Two, but this time "with the same accent as his."
How we laughed. But OK. What the heck.
I send a Take Three which is my very best Sam Elliott/Inspector Clouseau/Don Pardo hybrid.

The next day, the production house informs me that they went with Take Two. "Sometimes," they wrote, "We deal with clients who have too many cooks (or kooks) in the kitchen. You are now a legend with us."

The point is that it could be worse. In the real world, we'd be redoing the Corbett report on pork belly commodities for the third quarter.
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